Archive for the ‘Professional photographer’ Category
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Most successful potographers start out as assistants to experienced photographers. Assistants acquire the technical knowledge needed to be a successful and also learn other skills necessary to run a portrait or commercial photography business.
Portrait photographers take pictures of individuals or groups of people and often work in their own studios. Some specialize in weddings, religious ceremonies, or school photographs and may work on location. Portrait photographers who own and operate their own business have many responsibilities in addition to taking pictures. They must arrange for advertising, schedule appointments, set and adjust equipment, purchase supplies, keep records, bill customers, pay bills, and if they have employees, hire, train, and direct their workers.
Commercial and industrial photographers take pictures of various subjects, such as buildings, models, merchandise, artifacts, and landscapes. These photographs are used in a variety of media, including books, reports, advertisements, and catalogs. Industrial photographers often take pictures of equipment, machinery, products, workers, and company officials. The pictures are used for various purposes for example, analysis of engineering projects, publicity, or records of equipment development or deployment, such as placement of an offshore oil rig. This photography frequently is done on location.
Scientific photographers take images of a variety of subjects to illustrate or record scientific or medical data or phenomena, using knowledge of scientific procedures. They typically possess additional knowledge in areas such as engineering, medicine, biology, or chemistry.
News photographers also called photojournalists, photograph newsworthy people, places, and sporting, political, and community events for newspapers, journals, magazines, or television.
Fine arts photographers sell their photographs as fine artwork. In addition to technical proficiency, fine arts photographers need artistic talent and creativity.
Self-employed, or freelance, photographers usually specialize in one of the above fields. In addition to carrying out assignments under direct contract with clients, they may license the use of their photographs through stock photo agencies or market their work directly to the public. Stock photo agencies sell magazines and other customers the right to use photographs, and pay the photographer a commission.
Working Conditions
Working conditions for photographers vary considerably. Photographers employed in government and advertising studios usually work a 5 day, 40 hour week. On the other hand, news photographers often work long, irregular hours and must be available to work on short notice.
Some photographers work in uncomfortable or even dangerous surroundings, especially news photographers covering accidents, natural disasters, civil unrest, or military conflicts. Many photographers must wait long hours in all kinds of weather for an event to take place and stand or walk for long periods while carrying heavy equipment. News photographers often work under strict deadlines.
Training, Other Qualifications, and Advancement
Employers usually seek applicants with a good eye, imagination, and creativity, as well as a good technical understanding of photography. Entry level positions in photojournalism or in industrial or scientific photography generally require a college degree in photography or in a field related to the industry in which the photographer seeks employment. Freelance and portrait photographers need technical proficiency, gained through a degree program, vocational training, or extensive photography experience.
Individuals interested in a career in photography should try to develop contacts in the field by subscribing to photographic newsletters and magazines; joining camera clubs; and seeking summer or part time employment in camera stores, newspapers, or photo studios.
Photographers need good eyesight, artistic ability, and good hand eye coordination. They should be patient, accurate, and detail oriented. Photographers should be able to work well with others, as they frequently deal with clients, graphic designers, and advertising and publishing specialists. Photographers need to know how to use computer software programs and applications that allow them to prepare and edit images, and those who market directly to clients should be familiar with using the Internet to display their work.
Portrait photographers need the ability to help people relax in front of the camera. Commercial and fine arts photographers must be imaginative and original. News photographers must not only be good with a camera, but also understand the story behind an event so that their pictures match the story. They must be decisive in recognizing a potentially good photograph and act quickly to capture it. Photographers, who operate their own business, or freelance, need business skills as well as talent. These individuals must know how to prepare a business plan; submit bids; write contracts; keep financial records; market their work; hire models, if needed; get permission to shoot on locations that normally are not open to the public; obtain releases to use photographs of people; license and price photographs; and secure copyright protection for their work. To protect their rights and their work, self-employed photographers require basic knowledge of licensing and copyright laws, as well as knowledge of contracts and negotiation procedures.
After several years of experience, magazine and news photographers may advance to photography or picture editor positions. Some photographers teach at technical schools, film schools, or universities.
Earnings
Median annual earnings of salaried photographers were $26,080 in May 2004. The middle 50 percent earned between $18,380 and $37,370. The lowest 10 percent earned less than $15,000, and the highest 10 percent earned more than $54,180. Median annual earnings in the industries employing the largest numbers of salaried photographers were $32,800 for newspapers and periodicals and $23,100 for other professional, scientific, and technical services.
Salaried photographers, more of whom work full time, tend to earn more than those who are self employed. Because most freelance and portrait photographers purchase their own equipment, they incur considerable expense acquiring and maintaining cameras and accessories. Unlike news and commercial photographers, few fine arts photographers are successful enough to support themselves solely through their art.
The majority of today’s home buyers are starting their search for real estate on the internet. They are able to look at the available inventory from the comfort of their home, 24 hours a day. And with so many properties on the market right now, buyers can be exceedingly selective with which properties they choose to view in person. They’re able to save a great deal of time by shopping online for desirable houses rather than relying on their agents to find ones that may or may not be what they’re looking for. With this is mind, it’s imperative that you grab the attention of buyers, and make them interested enough in a property to make the trek to view the estate in person. To do this you not only need a well-written description of the property, but you also need quality listing photographs.
Photographs enable buyers to instantly decide whether a property is worth considering or not. Photographs reveal so much more about the character of a home than words can, and they provoke an immediate emotional response from viewers. People know right away whether a property is a hit or miss when they see a photograph.
While you can’t influence everything, you can control your listing photographs, and what kind of first impression they make. Real estate agents have two choices: to take all photos themselves, or to hire a professional photographer. Certainly it costs more on the outset to hire someone, but in the end a photographer’s skills can directly impact how quickly a property is sold, and for how much.
Studies have shown that well composed listing photographs can make potential buyers think that the property is worth more than if the photos are mediocre. In addition, if the photos are of poor quality, then no one will be interested in calling the agent and touring the home. If no one sees the property, no one will buy the property.
The importance of quality photos seems to be lost on some agents, as there is still a prevalence of poorly lit, out-of-focus shots displayed on the Multiple Listing Service. Here are a few things to keep in mind when taking your listing photos:
1.) Prepare the house before you start snapping pictures. Have the homeowners clean the house as thoroughly as possible, and remove personal items such as cereal boxes, shampoo bottles, and the like. Personal effects remind potential buyers that the house is currently being lived in by someone else, which can make it hard for them to visualize themselves in that space.
2.) Think about the picture before you take it. You want to be able to capture as many architectural features as possible, while keeping the photo well composed. Make sure that there is adequate lighting when taking inside shots. If there is too much light outside the windows, the room can appear dark, but if your shot is cluttered with house lamps, you may give the impression that the room doesn’t get any natural light.
3.) Update your listing photos regularly to avoid suggesting that the property is difficult to sell. If your shots were taken in the winter and the property hasn’t sold by July, it’s time to update your listing to reflect the current season. In a similar vein, try to take your pictures on nice sunny days, as weather can have a huge effect on first impressions. If, for example, your shots are taken on a rainy day, the house will appear gloomy and uninviting.
4.) The debate about wide angle lenses. Wide angle lenses allow you to get much more inside a photo than a regular lens, which can make a place look more spacious than it actually is. This can lead to disappointment if the buyer visits the house in person and sees that the pictures were deceiving. You want your listing photographs to show the property in its best light, but also in an accurate light. Don’t use too much Photoshop and other technologies to make the house seem like something that it’s really not.
Be thoughtful and plan ahead when getting ready to take your photos, and if possible, hire a professional photographer so you can concentrate your efforts on other marketing strategies.